Infinit Nutrition – A custom formula just for YOU!

May 26th, 2020 by JoAnn Cranson

By:  Brian Reynolds

Triathletes will tell you that there are four disciplines in the sport which are swimming, biking, running, and fueling.  The fueling becomes especially important when doing a half or full Ironman distance.  You want to have a nutrition strategy that will provide you with enough carbohydrates, electrolytes, and hydration to keep you fueled so you don’t slow down.  In addition, your nutrition should be easy to digest and favorable because let’s face it if it doesn’t taste good you’re not going to keep taking it.

You don’t have to know about nutrition, that is the beauty of Infinit Nutrition.  You will receive free nutrition advice with a custom formula made specifically for YOU.  You will work one on one with a highly trained nutritionist to create your formula.  They also have ready made, tried and true formulas available too.  On top of that, they give a 100% satisfaction guarantee!

I want to share my experience with Infinit.  When I did my first Ironman back in 2016 I used the following race nutrition plan:

  • 1st half of bike – 2 mix bottles (330 cals of Ucan, 20 cals of Ribose, Vespra, 1/2 tablet of Hammer extreme electrolyte per bottle)  Total: 700 Calories

  • 2nd half of bike** – 1 mix bottle and 200 cals of EFS Liquid shot  Total:  550 calories

  • Marathon run – Soda, grapes, redbull, and water

**I was supposed to consume another mix bottle but my stomach got bloated and the flavor of the mix drink wasn’t tasting as good towards the end.

Some improvements that I wanted to make to my fueling plan for my next Ironman were the following:

  • Use an all-in-one nutrition product that had all the carbs, electrolytes, and caffeine that I needed.

  • Use a high calorie drink that is not over flavored.  My taste buds become more sensitive towards the end of the race so I prefer a slightly less flavored drink.

  • Use an all liquid nutrition product that satisfies my calorie needs so I don’t need to carry gels.

The best product that could meet my fueling needs was Infinit Nutrition.  I reached out to Infinit and contacted their formulation specialist to determine the best fueling strategy for me.  The person I spoke with was Colin Riley who is a pro triathlete and a RDN registered dietitian. He had me fill out a questionnaire which included questions like body composition, sweat rate, hunger levels during a race, upcoming races, caffeine use, and etc.  Based on my answers Colin recommended what my nutritional needs were for the bike and run.  The process was very easy and I trusted the service knowing that he’s a certified nutritionist and a veteran triathlete himself.

The bike blend he recommended contained 58g of carbs, 442mg of electrolytes, 3.7g of protein which totaled 250 calories per serving. The blend had everything I needed in it so I didn’t have to add anything else. You mix one serving in a 20 oz bottle or you can also concentrate two servings in a bottle since it mixes with water real easy.  The goal is to consume at least one serving per hour.  The blend also contained protein to help satisfy hunger during long distance races. My run blend contained 54g of carbs, 580mg of electrolytes which totaled 217 calories per serving.  There is no protein in the run blend due to the risk of stomach bloating from the up and down motion of running.  In addition, the flavor level of the run blend is much lower than the bike because I would be mixing it in 6 oz flasks.

When I began using my Infinit blends in training I noticed that it was easier to stomach and it made it much easier to keep track of the caloric intake on the bike.  I just had to remember to drink at least one bottle every hour so it doesn’t get much easier than that!  Another benefit of using Infinit is you can continue to customize your blend over time.  Over the past 3 years I’ve gradually tweaked my bike blend as my taste buds changed and my caloric intake needs have changed.  Infinit has fueled me to two kona qualifications!

If you’re looking for an all liquid nutrition product that is high calorie but easily digestible and flavorful that will lead you to the Win — I highly recommend Infinit!



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